Privacy Policy

Effective Date: 2026-01-25

Last Updated: 2026-01-25

1. Introduction

At MuscleBulls, we take your privacy seriously. This Privacy Policy explains how Funky Husky Inc., a Florida corporation with offices in California ("MuscleBulls,""we,""us," or"our"), collects, uses, and protects your personal information when you use our website, mobile applications, and services (the"Services").

By using our Services, you agree to the collection and use of information as described in this Policy. If you don't agree with our practices, please don't use the Services.

We comply with applicable privacy laws, including the California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), and where relevant, the EU General Data Protection Regulation (GDPR). This Policy is governed by the laws of the State of Florida and the United States.

2. Contact Information

Funky Husky Inc.
A Florida corporation
6401 El Cajon Blvd. #151605
San Diego, CA 92115

Email: info@musclebulls.com
Contact Form: https://musclebulls.com/contact

For data protection purposes, Funky Husky Inc. is the data controller for your personal information.

3. Information We Collect

3.1 Information You Provide

When you use our Services, we collect information you give us directly:

• Account Information: Your name, email, username, date of birth (for age verification), password, and any profile details you add.
• Payment Information: We collect your billing address and payment method details. However, we do not store credit card numbers, CVV codes, or any sensitive payment card data on our servers. All payment processing is handled by our PCI DSS Level 1 certified third-party processors:
  • Authorize.net for credit and debit card transactions
  • Coinbase Commerce for cryptocurrency payments
  We retain only tokenized payment references and the last four digits of your card number for your convenience and our records.
• Communications: Messages you send us, support requests, feedback, and survey responses.
• Content You Create: Comments, ratings, reviews, and other things you post.
• Email Preferences: Your subscription choices for newsletters and updates.

3.2 Information We Collect Automatically

When you use MuscleBulls, we automatically collect:

• Device Info: Your device type, operating system, browser, and mobile network details.
• Usage Data: IP address, pages you visit, features you use, search queries, and how you interact with videos (playback, pause, watch time, etc.).
• Location: General location from your IP address. We don't collect precise GPS location unless you explicitly allow it.
• Performance Data: Error logs, crash reports, and performance metrics to help us keep the service running smoothly.

3.3 Cookies and Tracking

We use cookies and similar technologies to make our Services work and to understand how you use them:

• Essential Cookies: These keep you logged in and enable core features.
• Preference Cookies: These remember your settings like theme, language, and customizations.
• Analytics Cookies: We use Google Analytics, Mixpanel, Vercel Analytics, and Axiom to understand how people use our Services and improve them.
• Marketing Cookies: Used for advertising (with your consent where required).
• Local Storage: Saves things like your checkout state, playlists, and video settings.

You can manage your cookie preferences through our cookie banner or your browser settings. Note that disabling some cookies may affect how the Services work.

3.4 Information from Third-Party Sources

We may receive information about you from third-party sources, including:

• Payment processors and financial institutions for transaction verification and fraud prevention.
• Analytics providers and advertising networks that provide aggregated demographic and interest data.
• Identity verification services for age verification and account security purposes.
• Publicly available sources, including social media platforms, to the extent permitted by their terms of service and applicable law.

4. How We Use Your Information

We process your personal information for the following purposes, based on the legal grounds described in Section 5 below:

4.1 Service Provision and Contract Performance

• To create, maintain, and secure your account and authenticate your identity.
• To provide access to purchased content, memberships, downloads, and other premium features.
• To process payments, manage subscriptions, and maintain transaction records.
• To deliver customer support and respond to your inquiries, requests, and feedback.
• To personalize your experience and provide content recommendations.

4.2 Service Improvement and Analytics

• To analyze usage patterns, user behavior, and engagement metrics to improve service quality.
• To conduct research, testing, and statistical analysis to enhance features and develop new services.
• To monitor and analyze trends, effectiveness of campaigns, and overall platform performance.
• To optimize video streaming quality, reduce buffering, and improve playback performance.

4.3 Security and Fraud Prevention

• To detect, prevent, and investigate fraud, unauthorized access, and prohibited activities.
• To verify account legitimacy and prevent creation of duplicate or fake accounts.
• To implement security measures, including rate limiting, device fingerprinting, and behavioral analysis.
• To maintain the integrity and security of our Services and protect against malicious activities.

4.4 Legal Compliance and Protection

• To comply with applicable laws, regulations, legal processes, and governmental requests.
• To enforce our Terms of Service, this Privacy Policy, and other applicable agreements.
• To protect the rights, property, safety, and interests of the Company, our users, and the public.
• To establish, exercise, or defend legal claims and resolve disputes.

4.5 Communications and Marketing

• To send transactional emails, service notifications, and account-related communications.
• To deliver newsletters, promotional offers, and marketing communications (with your consent where required).
• To conduct surveys, solicit feedback, and gather testimonials.
• To inform you of updates, new features, special offers, and relevant content.

5. Legal Basis for Processing (GDPR)

For users in the European Economic Area (EEA), United Kingdom, and Switzerland, we process your personal information based on the following legal grounds:

• Contractual Necessity: Processing is necessary to perform our contract with you (i.e., providing the Services you have requested).
• Legitimate Interests: Processing is necessary for our legitimate business interests, such as fraud prevention, network security, service improvement, and direct marketing, provided such interests are not overridden by your fundamental rights.
• Consent: You have provided explicit consent for specific processing activities, such as marketing communications or non-essential cookies.
• Legal Obligation: Processing is necessary to comply with applicable legal or regulatory requirements.

6. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties for their marketing purposes. We may share your information in the following circumstances:

6.1 Service Providers and Business Partners

We engage trusted third-party service providers to perform functions on our behalf, including:

• Payment processing (Authorize.net, Coinbase Commerce) - These third-party processors handle all credit card and payment data. We never store full payment card numbers, CVV codes, or sensitive payment information on our servers.
• Video hosting and content delivery (Bunny CDN, Amazon S3)
• Email delivery and communication services (Amazon SES)
• Analytics and performance monitoring (Google Analytics, Mixpanel, Vercel, Axiom, Sentry)
• Customer support and ticketing systems
• Cloud hosting and infrastructure providers (Vercel, Railway, Neon Database)
• Fraud prevention and security services (FingerprintJS)

These service providers have access to your personal information only as needed to perform their functions. They're contractually required to maintain confidentiality and security standards consistent with this Policy and applicable law.

6.2 Legal Requirements and Protection

We may disclose your information if required by law or in the good faith belief that such action is necessary to:

• Comply with legal obligations, court orders, subpoenas, or governmental requests.
• Enforce our Terms of Service, policies, and user agreements.
• Detect, prevent, or address fraud, security breaches, or technical issues.
• Protect the rights, property, or safety of the Company, our users, or the public as required or permitted by law.
• Respond to claims that content violates the rights of third parties.

6.3 Business Transfers

In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or substantially all of our assets, your personal information may be transferred to the successor entity. You will be notified via email and/or prominent notice on our Services of any such change in ownership or control, and you will have the opportunity to exercise your rights regarding your information.

6.4 Aggregated and De-Identified Information

We may share aggregated, de-identified, or anonymized information that cannot reasonably be used to identify you with third parties for research, marketing, analytics, and other lawful purposes.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Policy, unless a longer retention period is required or permitted by law. Specific retention periods include:

• Account Information: Retained for the duration of your active account and for up to seven (7) years after account closure for legal, tax, and audit purposes.
• Transaction Records: Retained for a minimum of seven (7) years to comply with financial regulations, tax requirements, and anti-money laundering laws.
• Analytics and Usage Data: Retained for up to twenty-six (26) months for analytical and service improvement purposes.
• Communications: Retained for the duration necessary to address your inquiry or for up to three (3) years for quality assurance and dispute resolution.
• Marketing Data: Retained until you withdraw consent or unsubscribe, plus an additional period necessary for compliance purposes.
• Legal Holds: Information subject to legal holds, litigation, or regulatory investigations is retained until the hold is lifted or the matter is resolved.

Upon expiration of the applicable retention period, we will securely delete or anonymize your personal information in accordance with our data retention and destruction policies.

8. Data Security

We implement and maintain reasonable administrative, technical, and physical safeguards designed to protect your personal information against unauthorized access, alteration, disclosure, or destruction. Our security measures include:

• Payment Card Security: We do not store credit card numbers, CVV codes, expiration dates, or any other sensitive payment card information on our servers. All payment transactions are processed exclusively by PCI DSS Level 1 certified third-party payment processors (Authorize.net and Coinbase Commerce) using industry-standard encryption.
• Data Encryption: All data transmitted to and from our Services is protected using industry-standard TLS/SSL encryption protocols. Sensitive data stored in our databases is encrypted at rest.
• Access Controls: We implement strict access controls and authentication mechanisms, including multi-factor authentication for all administrative access to our systems.
• Security Testing: We conduct regular security audits, vulnerability assessments, and penetration testing to identify and address potential security risks.
• Employee Training: All employees receive ongoing training on data protection, security best practices, and privacy compliance.
• Incident Response: We maintain documented incident response procedures and breach notification protocols in compliance with applicable laws.

While we strive to protect your personal information, no method of transmission over the Internet or electronic storage is completely secure. Therefore, we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of your account credentials and for any activity that occurs under your account.

9. International Data Transfers

Your personal information may be transferred to, stored, and processed in the United States and other countries where our service providers operate. These countries may have data protection laws that differ from those in your country of residence.

When we transfer personal information from the EEA, UK, or Switzerland to countries outside those jurisdictions, we implement appropriate safeguards, including:

• Standard Contractual Clauses approved by the European Commission.
• Adequacy decisions recognizing certain countries as providing adequate data protection.
• Binding Corporate Rules and other approved transfer mechanisms.

10. Your Rights and Choices

10.1 Account Management

You can access, update, or correct your account information through your account settings or by contacting us at info@musclebulls.com or via our contact page.

10.2 Marketing Communications

You may opt out of receiving promotional emails by following the unsubscribe instructions in those emails or by updating your communication preferences in your account settings. Please note that even if you opt out of marketing communications, we may still send you transactional and service-related messages.

10.3 Cookie Management

You can manage your cookie preferences through our cookie consent banner or through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that some features of the Services may not function properly if cookies are disabled.

10.4 Do Not Track

Some browsers transmit"Do Not Track" (DNT) signals. Because there is no common understanding of how to interpret DNT signals, we do not currently respond to browser DNT signals. Instead, you may use the cookie management options described above.

11. Additional Rights for California Residents

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA):

11.1 Right to Know

You have the right to request that we disclose:

• The categories and specific pieces of personal information we have collected about you.
• The categories of sources from which your personal information was collected.
• The business or commercial purposes for collecting, selling, or sharing your personal information.
• The categories of third parties to whom we disclose personal information.
• The categories of personal information that we sold or shared and the categories of third parties to whom it was sold or shared (if applicable).

11.2 Right to Delete

You have the right to request deletion of your personal information, subject to certain exceptions under applicable law.

11.3 Right to Correct

You have the right to request correction of inaccurate personal information we maintain about you.

11.4 Right to Opt-Out of Sale or Sharing

We do not sell personal information as defined by the CCPA. To the extent we share personal information for cross-context behavioral advertising, you have the right to opt out of such sharing.

11.5 Right to Limit Use of Sensitive Personal Information

You have the right to limit our use and disclosure of sensitive personal information to purposes necessary to perform the Services or as otherwise permitted by law.

11.6 Right to Non-Discrimination

You have the right not to receive discriminatory treatment for exercising your CCPA rights.

11.7 Exercising Your California Rights

To exercise your rights under California law, contact us at info@musclebulls.com or use our contact form. We may need to verify your identity before processing your request. If you use an authorized agent, we'll need written authorization and identity verification.

11.8 California Shine the Light Law

California Civil Code Section 1798.83 permits California residents to request information regarding disclosure of personal information to third parties for their direct marketing purposes. We do not share personal information with third parties for their direct marketing purposes.

12. Additional Rights for EEA, UK, and Swiss Residents

If you are located in the European Economic Area, United Kingdom, or Switzerland, you have the following rights under the GDPR and equivalent data protection laws:

• Right of Access: The right to obtain confirmation that we process your personal information and to receive a copy of such information.
• Right to Rectification: The right to request correction of inaccurate or incomplete personal information.
• Right to Erasure: The right to request deletion of your personal information in certain circumstances.
• Right to Restriction of Processing: The right to request that we limit processing of your personal information in certain circumstances.
• Right to Data Portability: The right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit it to another controller.
• Right to Object: The right to object to processing based on legitimate interests, direct marketing, or processing for research/statistical purposes.
• Right to Withdraw Consent: Where processing is based on consent, the right to withdraw consent at any time without affecting the lawfulness of processing based on consent before withdrawal.
• Right to Lodge a Complaint: The right to lodge a complaint with a supervisory authority in your country of residence, place of work, or place of alleged infringement.

To exercise these rights, contact us at info@musclebulls.com or via our contact form. We'll respond within one month (or two months for complex requests).

13. Children's Privacy

Our Services are for adults 18 and over only. We don't knowingly collect information from anyone under 18. If we discover we've collected information from a minor, we'll delete it immediately and close the account.

Parents or guardians: if you believe your child has provided us with personal information, please contact us right away at info@musclebulls.com or through our contact page.

14. Third-Party Links and Services

The Services may contain links to third-party websites, applications, or services that are not owned or controlled by us. This Privacy Policy applies only to our Services. We are not responsible for the privacy practices or content of third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

15. Changes to This Privacy Policy

We reserve the right to modify this Privacy Policy at any time to reflect changes in our practices, Services, legal requirements, or for other operational, legal, or regulatory reasons. When we make material changes, we will:

• Update the"Effective Date" and"Last Updated" dates at the top of this Policy.
• Provide prominent notice on our Services or send you an email notification (if you have provided an email address).
• Where required by law, obtain your consent to the revised Policy.

Your continued use of the Services after the effective date of the revised Policy constitutes your acceptance of the changes. If you do not agree to the revised Policy, you must cease using the Services.

16. Contact Us

Questions about this Privacy Policy or how we handle your data? Reach out to us:

Funky Husky Inc.
Privacy Officer
6401 El Cajon Blvd. #151605
San Diego, CA 92115
Email: info@musclebulls.com
Contact Form: https://musclebulls.com/contact

We'll respond to all inquiries as quickly as possible and in compliance with applicable laws.

17. Dispute Resolution

Any disputes arising out of or relating to this Privacy Policy shall be resolved in accordance with the dispute resolution provisions set forth in our Terms of Service.